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Down: The Dating App Bringing The Shame Away From Acquiring Down

Posted by nazli on 7 July 2022
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TL;DR: Whether you are looking for a secure location to big date or a personal destination to get together, Down is the number 1 software to turn to, particularly if you’re a female. With 2 million consumers and 50 percent of suits fulfilling IRL, acquiring a date or acquiring down hasn’t been easier or more fun. 

Sex often is a taboo subject matter, especially if youare looking for it. But online dating sites is frequently in the same manner taboo.

Exactly how will you be supposed to just come-out and say all you want is a hookup without experiencing bad? You do it through Down app.

Or just how will you be designed to start your self doing online dating sites in case you are uncomfortable making use of the environment? Again, you are doing it through the Down application.

Down is one of protected and private strategy to state what you need (to get what you want) – no pity or concern!

How exactly to “Get Down” or “Get Date”

off expanding stress making use of online dating industry, Colin Hodge cofounded Down (previously usually Bang with Friends) in January 2013 as a way for individuals to explicitly, and independently, condition the things they’re looking for without embarrassment.

Members, whose typical age ranges between 18 and 35, register through Twitter, and Down makes use of their friends, pals of pals and various other contacts to create suits.

For something a little more major, customers can decide to “Get Date,” but if they need something even more everyday, chances are they can choose “Get Down.'”

Maintaining the private theme, regardless of what a user picks, the person on the other conclusion cannot view who they really are until they even choose to get a romantic date or get down.

Unlike the majority of online dating sites, users do not need to submit a lengthy profile with clever stories, and participation is entirely key unless the users opted or else.

Consumers also are given a Bangability rating, which Hodge stated is actually a “secret formula” based on how people have actually seen all of them and how so many people are thinking about conference for either a date or obtaining all the way down.

Down, you’ll find on apple’s ios and Android, is also opening an innovative new feature also known as “regular Picks,” in which users obtain the 10 greatest matches during the day as opposed to having to swipe through 100s, if you don’t thousands, of people discover a match.

“It’s just an easy way of popping inside app, spending 30 seconds and happening along with your day – make sure you get that time build for your week and feel like it’s not an overwhelming process, but it is a thing that just suits into your existence,” Hodge mentioned.

Perhaps not another sketchy hookup app

So exactly what helps to keep Down from becoming grouped with spammy hookup applications? Trustworthiness.

Down took the thing that was lacking from the marketplace (a dating website that is not scammy or appearing to be too perfect) and created a manner for those for connecting such that they know is providing them with what they need rather than throwing away their unique time.

“we are accustomed to prospects sorts of sugar-coating the online dating world,” Hodge mentioned. “We planned to offer men and women a more honest strategy to relate to each other and make certain we’re not, frankly, bullshitting all of them,” he stated.

This honesty is also reflected in Down’s user base.down3

Based on Hodge, the business took the social method to getting grip, making use of recommendations to spread the news headlines regarding the website, which has resulted in a very genuine product and clientele.

“That’s stored the quality of our very own site higher. It is also kept the percentage of people matched and taking place a date higher,” he mentioned.

Another enjoyable fact: It’s mostly women who need to get down.

Hodge mentioned 75 percent of females elect to get down versus 65 per cent of men, mentioning protection just like the reason.

“Frankly it really is a less dangerous atmosphere than meeting total visitors,” the guy said. “we need to provide older ladies looking for sex the capability to end up being an equal part during the courting procedure and also to experience the liberty to decide on whatever goal they want.”

a modern secret admirer

The impulse from consumers has-been extremely thankful. Hodge stated folks are excited for a spot where they may be able state what they need free from view, and Down is pleased to have for them.

“Men and women are carrying this out in any event offline, so we may as well provide them with technology to do it in an easy method,” the guy mentioned. “We realized, specifically for younger generation, that there ended up being a necessity to create dating to the contemporary era and come up with it a lot less complicated.”

Hodge promotes people to anonymously invite friends they would like to get down with through the web site. And you guessed it – the person you invite don’t understand it’s you until they signup.

“we would like individuals receive people they know in a key method through the application, and that I believe that elevates everybody’s likelihood of achievements,” the guy said. “It is a modern-day key admirer note you are able to deliver towards pals via text message.”